In recent decades, the approach to the sick person has radically changed: classical semeiotics has been almost completely replaced by imaging, serological … this has contributed to breaking up the relationship between healthcare and patient. The theraputic relationship is a technique whereby the healthcare professional is able to accompany the patient, understood as a human being, towards achieving a psycho-physical balance through communication. The tool is an extension of the clinician’s intellect and hand who manages to integrate the new technology into the helping relationship, establishing contact with the patient and remembering that what he offers, especially during the maintenance phase, is not a medicine, a solution, a cure, but a lifestyle that the subject we face should stick to.
Communication becomes truly effective when the intent of the communicator is fully recognized and accepted by the interlocutor. The key to this type of relationship lies in a specific attitude of our way of being: assertiveness. This is the vehicle through which you can enhance your thinking, express your point of view, values and objectives in a determined, balanced and respectful of others way. Assertive communication, or non-violent communication, integrates social skills, emotions and rationality. To improve your assertiveness skills you need to act on several levels simultaneously: emotional, cognitive and behavioral. Mastering one’s emotion means taking a path that allows you to explain it on a cognitive level and then translate it into an assertive and effective communication style with the consequent positive impact on the business climate and productivity. Emotions play a decisive role in the internal (towards ourselves) and external (towards others) communication process. An intense emotion can significantly affect the processes of memory, also being able to reserve unexpected pitfalls. The processes involved in the memory are various: the original perception, its storage, recovery and verbalization. Effective communication becomes alive when the communicator frees himself from prejudices and allows himself to meet the other, the interlocutor, in his world model or … to create one together.